February 18th, 2010 by admin
Internet marketing is not easy. It is filled with many complicated challenges that can push you off track, confuse you, and prevent you from succeeding. Reports and ebooks that attempt to give you a one-size-fits-all approach miss a very important point: successful Internet marketing requires you to be a dynamic, intelligent, and flexible, so a [...]
Read the rest »
February 18th, 2010 by admin
Here we are at rule #27. It may be the last rule, but it’s actually the most important. And it happens to be related to a common problem that Internet marketers have: they never systemize their business processes.
To understand why this is a problem, just think about one of the things that characterizes the difference [...]
Read the rest »
February 18th, 2010 by admin
As I said in the introduction, the keys to success in Internet marketing aren’t all entirely practical. Some are primarily philosophical. In particular, this rule is philosophical, but will bring you a great deal of success if you can actually follow it.
So what it is? Learn to be patient. You can start doing this today [...]
Read the rest »
February 18th, 2010 by admin
As a rule, it’s always a good idea to stay educated when it comes to Internet marketing. As with any enterprise on the Internet, things change fast. And if you’re relying on information you read four years ago, you’re likely to be unpleasantly surprised when you find out things have changed.
So keep this in mind. [...]
Read the rest »
February 18th, 2010 by admin
Another great way to expand the reach of your marketing efforts is to create products that market other products. In practice, this is relatively easy to do.
Let me give you an example. Normally, you might create a 15-page report that explains how people can make more money by setting up single-product sites and marketing them [...]
Read the rest »
February 18th, 2010 by admin
One common thread in marketing discussions is that retaining old customers and selling them new products is much easier and less expensive than locating and converting new customers. No matter what business owner you talk to you, you’re likely to find that they agree with this.
And this is precisely why you should take it into [...]
Read the rest »
February 18th, 2010 by admin
You’ve already heard the other side of this story: work hard and you’ll get ahead. But there’s something else you should take into consideration: if you work too hard, you’ll become burned out, dull, uncreative, and uninspiring to those you encounter.
In short, working hard can work against you. So instead of staying up until 4am, [...]
Read the rest »
February 18th, 2010 by admin
The previous rule hinted at something very important: if you don’t give customers a good reason to return, they probably won’t. After all, it’s a big Internet out there. The have many choices from which they can select. They can go to other sites, buy other products, and get other people’s advice. And you should [...]
Read the rest »
February 18th, 2010 by admin
Having a sale serves many important purposes. When business is slow, they give you a channel through which you can increase sales. When business is fine, they give you a channel through which you can garner customer interest (so that they have a reason to revisit your site frequently).
What’s interesting is that there is often [...]
Read the rest »
February 18th, 2010 by admin
Since you’re frequently working on your computer, it is very easy to drift off into other activities at the same time you work. You might think you’re really accomplishing a lot, but if you were to back-track your day, you might learn that you had actually spent 3 to 4 hours surfing the web aimlessly; [...]
Read the rest »